Logo Branding Service


Z.S.R International Group(HONG KONG)CO., LIMITED helps companies create custom logo silicone products that make your brand stand out. Custom Logo silicone products, bulk promotional silicone merchandise, gift giveaways, and logo silicone items that you’ll love. We offer logo branding services to the Promotional and License industries. We work with the promotional, Marketing and Advertising, Licensor, Licensee, wholesale, retail chain, gifts store, and product development companies to offer molded logo silicone products to the whole world to expand your brands and Market.

In Z.S.R group, we offer more than 5 ways to put your logo and pattern on. The different logo and patterns may need different methods. Would You Like To Know The Difference Between Them? Please see the following sheet to get rough information for the different performance with the different printing ways.

The Logo Branding Putting Ways

NOLOGO FINAL PERFORMANCELOGO PROCESSLOGO COLORADVANTAGEDISADVANTAGEJIG OR PLATECOST 
1 1686116385 Silicone mats with Embossed logo - Logo Branding Service - ZSR Made the LOGO or Texture on the Silicone Tooling DirectlySame as ProductsCan CNC Milling Embossed or Debossed Logo /Wear-resistant/No Secondary Processing/No other cost/ No ink usedCan Not Change When the tooling finished / Onlyl One Color Same as Products / No Colorful//
1686116457 silicone mats with debossed logo - Logo Branding Service - ZSR
2 1686116491 Silicone mats with Laser Engraving - Logo Branding Service - ZSR Laser Engraving LOGOSame as ProductsWear-resistant/ No ink used/ Can changed by the Laser Engraving design processOnly can make Debossed Logo / Onlyl One Color Same as Products / No ColorfulJig0.05-0.5
3 1686116556 Screen printing mat - Logo Branding Service - ZSR Screen Printing LOGOLimited in 3 solid colorsWear-resistant/Can Change color and pattern by Mesh screenOnly can printed on the Flat Surface/ Can not make the multi-color, mixed color, fading, Camouflage, Carbon Fiber, Wood Grain colorsScreen Mesh and jig0.05-0.5
4 1686116618 Pad printing logo mat - Logo Branding Service - ZSR Pad Printing LOGO
Almost same as Screen Printing, But can Printed on the cambered surface
Wear-resistant/Can Change color and pattern by Steel plate
 Can not make the multi-color, mixed color, fading, Camouflage, Carbon Fiber, Wood Grain colors
Plate and jig needed0.05-0.5
5 1686116647 Heat Transfer Printing mat - Logo Branding Service - ZSR Heat Transfer Printing LOGONo color limited    Can get multi-color, mixed color, fading, Camouflage, Carbon Fiber, Wood Grain colors/Can Change color and pattern by FilmLess Wear-resistant/ Film cost is higher/ Printed cost is higherFilm and jig needed0.5-1.59
6 1686116690 Water Transfer Printing mat - Logo Branding Service - ZSR Water Transfer Printing LOGONo color limited     Can get colorful, Camouflage, Carbon Fiber, Wood Grain colors/Can Change color and pattern by FilmLess Wear-resistant/ Film cost is higher/ Printed cost is higherFilm and jig needed0.5-1.59
7 1686116744 In Mould Decoration mat - Logo Branding Service - ZSR In-Mould Decoration  LOGONo color limited    Change color and pattern by FilmLess Wear-resistant/ Film cost is higherFilm/
8 1686116779 digital printing silicone mats - Logo Branding Service - ZSR Digital Printing LOGONo color limitedLess Wear-resistant/Can Change color and pattern by Steel plateLess Wear-resistantNO0.3-0.9

1. Made the logo or texture on the silicone tooling directly.

Debossed or embossed logo are engraved directly on tool molds during CNC mold-making process. They will not so obvious as other logo processing ways. The embossed logo is clear than debossed one. The advantage of this kind logo process is no extra cost for it, the cons are Logo cannot be changed once the tool mold is finished. And they mostly use for food touch products. Like spoons or teethers.

The steps for make the logo on the silicone tooling directly:

Silicone molding (molding) is a manufacturing technique used to transform uncured (unvulcanized) silicone rubber into a pre-defined shape. Several silicone molding techniques may be used, including compression, injection, and extrusion.

2. Laser Engraving LOGO and Pattern on your silicone products

Laser engraving is the practice of using lasers to engrave an object. Laser marking, on the other hand, is a broader category of methods to leave logo or patterns on an object, which in some cases, also includes color change due to chemical/molecular alteration, charring, foaming, melting, ablation, and more.

The Laser engraving logo does not involve the use of inks, nor does it involve tool bits which contact the engraving surface and wear out, giving it an advantage over alternative engraving or marking technologies where inks or bit heads have to be replaced regularly.

The laser marking is also used as a generic term covering a broad spectrum of surfacing techniques including printing, hot-branding and laser bonding. The machines for laser engraving and laser marking are the same, so that the two terms are sometimes confused by those without knowledge or experience in the practice.

The logo or pattern what made by Laser Engraving was Debossed logo or pattern. You can laser Engraving your logo on your bracelet or any other silicone products.

The steps of Laser engraving logo or Pattern:

  • Step 1: Start Your Design: Open your program and create new file (OPEN-NEW FILE), use the TEXT tool and write the word you want to engrave.
  • Step 2: Transform Letters Into Objects and all Your Objects Into 1 Object
  • Step 3: Place your Silicone products into the laser engraving machine and choose what settings you want to use.
  • Step 4:Press the start button and watch the laser engraving machine produce your unique design logo or pattern on your silicone products.
  • Step 5: Remove The silicone products from the Laser Machine.

When the laser is finished engraving your design into the desired material, you can go ahead and remove the material from the machine. That’s all there is to it!

3. Printed your logo and pattern on your silicone products

Screen printing logo or pattern on the silicone products

Screen printing is a printing technique where a mesh is used to transfer ink (or dye) onto a substrate, except in areas made impermeable to the ink by a blocking stencil. A blade or squeegee is moved across the screen to fill the open mesh apertures with ink, and a reverse stroke then causes the screen to touch the substrate momentarily along a line of contact. This causes the ink to wet the substrate and be pulled out of the mesh apertures as the screen springs back after the blade has passed. One colour is printed at a time, so several screens can be used to produce a multi-coloured image or design.

Traditionally, silk was used in the process. Currently, synthetic threads are commonly used in the screen printing process. The most popular mesh in general use is made of polyester. There are special-use mesh materials of nylon and stainless steel available to the screen-printer. There are also different types of mesh size which will determine the outcome and look of the finished design on the material.

Screen printing is more versatile than traditional printing techniques.  As a result, screen printing is used in many different industries, including:

  • Balloons
  • Clothing
  • Decals
  • Medical devices
  • Printed electronics, including circuit board printing
  • Product labels
  • Products logo
  • Products pattern
  • Signs and displays
  • Snowboard graphics
  • Textile fabric
  • Thick film technology
  • Pinball machines

Designs made using the screen printing technique may use just one shade of ink or several. In the case of multicoloured items, the colours must be applied in individual layers, using separate stencils for each ink. In the Screen printed. The color what your printed must be the solid color. Can not be fading or mixed.

The screen printing process step by step for logo or Pattern:

To start, the printer takes the design they want to create on the finished silicone product and prints it out onto a transparent acetate film. This will be used to create the stencil.

Next, the printer will choose a mesh screen to suit the complexity of the design, and the texture of the silicone products being printed. The mesh screen is then coated with a layer of light-reactive emulsion, which will harden when developed under bright light.

The acetate sheet featuring the design is then laid onto the emulsion-coated screen, and the whole thing is exposed to a very bright light. The light hardens the emulsion, so the parts of the screen which are covered by the design remain in liquid form.

If the final design is going to include more than one colour, then a separate screen must be used to apply each layer of ink. To create multi-coloured products, the printer must use his skill to design each stencil and line them up perfectly to ensure the final design is seamless.

After the screen has been exposed for a set time, the areas of the screen not covered by the design will have turned hard. Any unhardened emulsion is then carefully rinsed away. This leaves a clear imprint of the design on the screen for the ink to pass through.

The screen is then dried, and the printer will make any necessary touch-ups or corrections to make the imprint as accurate as possible to the original design. The stencil is now ready to be used.

The screen is then placed on the printing press. The silicone products being printed is laid down flat onto the printing board, underneath the screen.

There are a number of different presses, including manual and automatic styles, but most modern commercial printers will use an automatic rotary carousel printer, as this allows several different screens to work at once. For multicoloured prints, this sort of printer can also be used to apply the separate colour layers in quick succession.

The screen is lowered down onto the printing board. Ink is added to the top end of the screen, and a squeegee is used to pull the ink along the full length of the screen. This presses the ink through the open areas of the stencil, imprinting the design on the product underneath.

If the printer is creating multiple items, then the screen is raised and a new garment is placed onto the printing board. The process is then repeated.

Once all the items have been printed and the stencil has served its purpose, the emulsion is removed using a special washing fluid so the mesh can be reused to create new stencils.

The printed product then passes through a dryer, which ‘cures’ the ink and creates a smooth, colourfast finish. The final product will be checked and washed thoroughly to remove any residue, before being passed on to its new owner.

Pad printing logo or pattern on the silicone products

Pad printing (also called tomography) is a printing process that can transfer a 2-D image onto a 3-D object (e.g. ceramic pottery). This is accomplished using an indirect offset (gravure) printing process that involves an image being transferred from the cliché via a silicone pad onto a substrate. Pad printing is used for printing on otherwise difficult to print on products in many industries including medical, automotive, promotional, apparel, and electronic objects, as well as appliances, sports equipment and toys. It can also be used to deposit functional materials such as conductive inks, adhesives, dyes and lubricants.

Physical changes within the ink film both on the cliché and on the pad allow it to leave the etched image area in favor of adhering to the pad, and to subsequently release from the pad in favor of adhering to the substrate.

The unique properties of the silicone pad enable it to pick the image up from a flat plane and transfer it to a variety of surfaces, such as flat, cylindrical, spherical, compound angles, textures, concave, or convex surfaces.

The steps of Pad printing logo or Pattern on the silicone products

  • Step 1: The closed (sealed) ink cup sits over the engraved (etched) artwork area of the pad printing plate, covering the image and filling it with ink. This is called the home position.
  • Step 2: The closed ink cup moves away from the engraved artwork area, taking all excess ink and exposing the engraved image, which is filled with ink. The top layer of ink becomes tacky as soon as it is exposed to the air; that is how the ink adheres to the transfer pad and later to the product to be printed.
  • Step 3: The transfer pad presses down onto the printing plate momentarily. As the pad is compressed, it pushes air outward and causes the ink to lift (transfer) from the engraved artwork area onto the pad.
  • Step 4: As the transfer pad lifts away, the tacky ink film inside the engraved artwork area is picked up on the pad. A small amount of ink remains in the pad printing plate.
  • Step 5: As the transfer pad moves forward, the ink cup also moves to cover the engraved artwork area on the printing plate. The ink cup again fills the engraved artwork image on the plate with ink in preparation for the next cycle.
  • Step 6: The transfer pad compresses down onto the product, transferring the ink layer picked up from the printing plate to the product surface. Then, it lifts off the substrate and returns to the home position, thus completing one print cycle.

Heat transfer printing logo or pattern on the silicone products

Heat transfer, also known as thermal printing, thermal-transfer printing and thermal-wax transfer, is a method of printing that allows you to print a design onto a piece of clothing or an object. Heat transfer printing uses the process of heat to transfer an image created in wax to an object or garment. This printing method is compatible with pre-painted images on a wax sheet or can be used to create an image by layering wax dye onto an object.

Heat transfer can be the best method of printing in certain scenarios as it produces high-quality, photo-realistic and colourful images when executed correctly by a professional. Due to the realistic photographic images, heat transfer is a preferred method when transferring photo images onto a garment or an object such as shirts for hen and stag parties and novelty gifts. Heat transfer also works well if the image will be exposed to the elements frequently, as the design won’t be damaged or fade. It can also be an ideal printing method to use with objects including mugs as the wax image will not be washed off in the water. Heat transfer is also commonly used to print names or numbers onto sports kits.

The steps of Heat Transfer Printing logo or pattern on the silicone products

using graphic design software, mock up your design on a computer. Make sure to take size and ink color into consideration.

your company logo or custom design is printed onto special heat transfer paper using inkjet ink, pigment ink or sublimation ink depending on the product and application.

a vinyl cutter is used to trim your image. This is only necessary for printed, supplier, and store-bought transfers and is not a part of our process at Z.S.R.

open the press and separate the heat platen from your heat pad and leave it open while your heat platen is warming up. For most heat transfer applications, the temperature should be set between 350 to 375°F (177 to 191°C).

the pressure of the press is based on the thickness of the fabric; thicker fabric requires less pressure. For most projects, medium or high pressure is used.

Step 6: Set the Time – this is important because there are different times associated with different types of heat transfer. You can use the timing below as a guide:

  • Inkjet Transfer Paper: 14 – 18 seconds
  • Dye Sublimation Transfer: 25 – 30 seconds
  • Digital Appliqué Transfer: 20 – 30 seconds
  • Vinyl Transfer: 45 – 60 seconds

position your product onto the plate and place the transfer paper face up on the desired location of your product within the pressing area. For applique transfer and vinyl transfer you will need to cover the transfer paper with a thin cloth to protect it.

once your product is in place, close the press by pulling the handle down to clamp the press shut. By now your time, temperature and pressure should be set, so it’s as easy as pressing the start button.

after the timer goes off simply open the press and remove the film while the transfer paper is still hot and your design should be printed onto your product. Just like that, your heat pressed custom Silicone products is complete!

Water transfer printing logo or pattern on the silicone products

Water transfer printing, also known as immersion printing, water transfer imaging, hydro dipping, water marbling, cubic printing, Hydrographics, or HydroGraphics, is a method of applying printed designs to three-dimensional surfaces. It is a decorative coating technology.The resulting combinations may be considered decorative art or applied art. The hydrographic process can be used on metal, plastic, silicone, glass, hardwoods, and various other materials

There are wide ranges of water transfer printing films and the most popular patterns include camo, wood grain, carbon fiber, marble, and camo. The camo film is the most popular pattern and is also the common pattern for hydro-dipping guns.

The steps of Water transfer printing logo or pattern

  • Step 1: Apply the base coat.
  • Step 2: Ensure the surface dries thoroughly after applying the base coat.
  • Step 3: Place the water transfer film above the water for a while and then spray the activator.
  • Step 4: Dip it (Applying the pattern)
  • Step 5: Rinsing.
  • Step 6: Spray Top Coat.
  • Follow these 7 simple steps and your logo and pattern will turn the concept to reality by Water transfer printing on your silicone products.

In-Mould Decoration of your logo or pattern on the silicone products

The in-mold decoration is a modern technique for decorating silicone molded products with unique designs or colors.

In-mold decorating is used to mold high-precision silicone products with exceptional color and appearance. The process involves placing an appliqué – a pre-made form made from a printed sheet of plastic, which then is formed and cut to size – into an mold and molding behind and around the appliqué. It provides all the benefits of silicone molding with the added advantages of modern digital printing.

In-Mold Decorating provides Original Equipment Manufacturers (OEMs) and Molders an alternative method for decorating their silicone products. With IMD, graphics are printed on a film, using one, or a hybrid of several printing processes, which is then inserted into a mold cavity. A compatible resin is then injection molded behind or over the decorated appliqué film, permanently imbedding it into a molded part. The result is a highly durable, eye-catching products.

The Steps of in-mold decoration on the silicone products:

You need to print your desired image or design on a plastic film. The plastic film is composed of a hard coat layer, a graphics layer, and an adhesive. The hard coat layer of the in-mold film eliminates the need for a clear-cutting process.

Guide the film into an opened mold cavity by passing it on a polyester carrier or foil feeding system which is mounted onto an injection molding press.

In the mold, the film runs closely along the mold cavity surface. In-built sensors in the mold read printed marks around each image on the plastic film. This makes the film to align accurately with the molded part.

The printed film is clamped into place. The film is then positioned properly into the mold cavity by a vacuum system. The mold is then closed.

Liquid or Solid silicone is injected into the mold cavity through the core side of the mold. The adhesive layer printed on the film is activated by the heat of the melted plastic. This releases the decorative image on the film and transfers it to the molded plastic surface. This decorative image binds with the Silicone surface resulting in a fully decorated Silicone products.

Digital Printing your logo or pattern on the silicone products

Digital printing is a method of printing from a digital-based image directly to a variety of media. It usually refers to professional printing where small-run jobs from desktop publishing and other digital sources are printed using large-format and/or high-volume laser or inkjet printers.

Digital printing is the process of printing digital-based images directly onto a variety of media substrates. There is no need for a printing plate, unlike with offset printing. Digital files such as PDFs or desktop publishing files can be sent directly to the digital printing press to print on paper, photo paper, canvas, fabric, synthetics, card stock and other substrates.

The Steps of Digital Printing on the silicone products

Firstly you will send us your design or commission our artists to create a bespoke design for you. You will be emailed a visual proof of your design to sign off with the art department. This way we know you are happy with everything before we proceed to the printing stage.

Once you approved the design, the printing company will save the design accurately and then convert the format of your artwork into the correct one, so the digital printer can recognize it and print the products correctly.

Before printing any products on the printer, the print heads must be given a clean with a specific fluid, used to keep the print heads from drying out and getting damaged. This process must be done for every one hundred prints produced and can even need cleaning sooner; depending on how much colour is in the print.

There are quite a few checks that need to be carried out prior to printing. Every time a product is printed, the printer produces waste ink, which is transferred into a drum. This must be checked and emptied regularly to prevent any spillages. The machine also has a container of cleaner that we mix every time it gets low. This container is very vital to the machine and must also be checked regularly and must never run out. Whenever the printer is stopped and is then started again, this process will use a required amount of cleaner. One last thing that must be checked before printing is the temperature of the ink. The printer must operate at a temperature between 20-25 degrees centigrade. Any temperature lower or higher can damage the print heads.

Now all the necessary checks have been made and the artwork is ready, we can now print your artwork on the product you’ve requested and see your designs come to life!

We use two different sizes of pallets to hold the product, the correct size is attached to the machine ready for us to lay the product out on to. Tea towels are done on our larger pallets and then bags or aprons are done on smaller pallets.

The product is then laid down flat on the board, it is very important that the product is laid completely flat and that there are no creases. Any creases will cause a distortion in the print.

The digital printer then begins its work, the head moves from side to side over the top of the product spraying the design onto the product.

The printed item is then carefully removed from the pallet and is run through a large dryer at a specific temperature. This bakes the print onto the item, which results in a colour fast product.

Your Final silicone products is then checked for print quality and prepared for dispatch. Then you can get your customized logo and pattern silicone products by digital printing.

Solid Silicone products Quality Standards

image 5 - Logo Branding Service - ZSR

Material Standard: FDA and LFGB
Size and Tolerances:+/- 0.15 mm Tolerances or according to the 2D drawing request
Surface and Color: Check the surface to see if there is any damage, lack of glue, deformation, different color… and other UN-quality, etc

Custom Solid Silicone Compression Molding Solutions For Your Business

In Z.S.R Group, we work with your timeline and budgets. Our cost-effective prototypes can be populated in small production runs that align with your schedule. We work closely to achieve high-quality custom silicone products for your company. Get in touch to learn more and order your custom silicone rubber products.